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MAGE SOLAR to Sponsor Belgian Soccer Club RSC Anderlecht

published: 2012-01-17 15:57

MAGE SOLAR, the international solar photovoltaic system components provider, is claiming its stake in Belgian soccer club as a premium partner of RSC Anderlecht. The global solar photovoltaic company, which is already sponsoring one of Germany’s most revered Bundesliga clubs, is now expanding its sponsoring activities internationally in a process to further promote its MAGE SOLAR brand. As a premium partner MAGE SOLAR made its first appearance in the Belgian Jupiter Pro League past Sunday when RSC Anderlecht beat Club Brugge 3-0.

The Royal Sporting Club Anderlecht is the most successful soccer club in Belgium in terms of national as well as international titles. The team is currently ranked first in the Jupiter Pro League, therefore attracting particular worldwide attention. As a premium partner, MAGE SOLAR will benefit from wide-reaching advertising space in premier view of the camera, including significant presence on the LED boards, as well as from a comprehensive hospitality package that the company will have at its disposal. With RSC Anderlecht, MAGE SOLAR will gain exposure across all home games of the regular season, the play-offs, home games of the Belgian Cup as well as selected games for the UEFA Europa League. The agreement between MAGE SOLAR and RSC Anderlecht was facilitated by Infront Sports & Media.

The involvement follows the successful introduction of MAGE SOLAR to German soccer at the popular SC Freiburg. MAGE SOLAR is a premium partner to SC Freiburg with naming rights for the club’s stadium. Given how soccer commands such a strong interest across all of Europe, as well as on a global level, the exceptional experience with the sponsorship in Freiburg can now be noted as the start of MAGE SOLAR’s full commitment to this captivating sport.

Dr. Markus Feil, CEO of MAGE SOLAR AG: “There is one club that stands out throughout the entire Benelux region. A football club with a long and impressive list of international successes across Europe – the distinguished RSC Anderlecht. With this sponsorship we have scored our second goal in the quest to align the MAGE SOLAR brand with an equally prominent football club within Europe.”

Roger Vanden Stock, President and Chairman of RSC Anderlecht, adds: “Sustainability in player development and sporting performance is what characterizes our club. Sustainability in energy solutions is what represents our new partner. We welcome MAGE SOLAR at Belgium’s most successful club.”

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